Connector documentation
Technical guides for every Magic Reports connector: required permissions, available metrics, known limits.
Guide
Configuration Sheet Fields
What each column of the "Magic Reports Configuration" sheet means, shared by every connector.
Menu Items
What each item in the Magic Reports menu in Google Sheets does.
Best Practices
Practical tips for using Magic Reports without surprises.
Common Errors
The most frequent error messages you may run into, what they mean and how to fix them.
Advertising
Facebook Ads
Your Facebook/Instagram ad campaign data: impressions, clicks, spend, conversions, ROAS.
Google Ads
Your Google Ads campaign data: impressions, clicks, cost, conversions.
Google AdSense
Ad earnings and traffic data from your Google AdSense account.
Adform
Your Adform ad campaign data: impressions, clicks, spend, conversions.
Analytics
Google Analytics 4
Traffic and user behavior data from your Google Analytics 4 properties.
Microsoft Clarity
User behavior data (traffic, devices, sources) from your Microsoft Clarity site.
Matomo
Analytics data (visits, sources, pages, devices and more) from your Matomo instance.
Yandex.Metrica
Your site's traffic and behavior statistics from Yandex Metrica.
SEO
Google Search Console
Your site's organic search data: clicks, impressions, CTR, average position, sitemaps.
Bing Webmaster Tools
Your site's Bing organic search data: traffic, queries, pages, crawl, links, sitemaps.
Privacy & Consent
Email Marketing
Social Media
Facebook Insights
Organic Facebook Page data: views, engagement, reactions, video, followers.
Instagram Insights
Data from the Instagram Business/Creator account linked to your Page: engagement, reach, views, followers.
Video
Custom Data
